In line with objections raised to Policies DS6 and DS7, A C Lloyd Homes object to Policy DS10 as the overall housing numbers being provided for are too low, and specifically, the allocation of numbers to the Growth Villages is too low. It is considered that the shortfall in numbers should be met (at least in part) through an increase in the number of homes being provided for within the Growth Villages and the rural area, and should be more in line with the numbers proposed in the earlier versions of the Local Plan which were double that now proposed. This can be achieved both through additional allocations but also through a more flexible approach to development within the Growth Villages that allows for both windfalls and other suitable sites to come forward.

In order to meet the higher housing provision advocated in its objection to Policy DS6 and DS7, A C Lloyd Homes advocates that a higher number of housing (at least 1,500) is allocated towards the Growth Villages and Rural Area.